Altra Running built their reputation on a simple idea: feet shouldn't be squeezed into a shoe — a shoe should be built around the foot. The "Make Room for a Better Run" campaign leaned into that philosophy, putting their signature foot-shaped toe box and zero-drop platform front and center across a full suite of digital touchpoints.

I designed across the campaign — paid media, social carousels, email marketing, and landing pages covering their full range of shoe types. The work required translating a consistent visual language across a high volume of formats and products while keeping everything feeling cohesive.